Success is not an accident, it’s the result of detailed planning based on knowledge and experience. And creating a high performance website is no exception. This is why our first step in web design is to research your competition, identify the top key phrases used to search the internet for the products and services your provide, and use this research coupled with your goals to prepare a detailed website diagram and SEO plan.
Having created and optimized websites for over two decades, we’ve learned that you cannot design and build a website without assuring that every aspect of it is properly optimized as it is being created. Today’s search algorithms deeply evaluate websites. The quality of text content, ease of use and navigation, functionality on all types of devices, load speeds, security and literally hundreds of other factors can all effect how well a website will rank. This is why a detailed design and optimization plan must be developed “before” design and development begins. SEO is not an afterthought. It’s the foundation of any high performance website.